Pinterest Trends tells me when to publish seasonal recipes

› Forums › General › I’m Recommending a Service › Pinterest Trends tells me when to publish seasonal recipes

  • Post
    recipe_rob
    Participant
    I run a food blog and Pinterest is still a big traffic source for me. Pinterest Trends shows what people are actually searching on Pinterest by week, and the curves start rising much earlier than you would think.

    How I use it:
    – Search a seasonal term like pumpkin bread and look at when the curve starts climbing. For most holiday recipes it is six to eight weeks before the date, so that is when I pin.
    – Filter by region. US and UK patterns are different for things like Thanksgiving and bonfire night food.
    – Check the related trends list for recipe angles I had not considered, which often become their own posts.
    – Compare two terms to choose the phrasing for pin titles.

    Downside: data is only available for a limited set of countries and smaller niches often return nothing. It also shows relative interest, not actual search volume.

    https://trends.pinterest.com/

  • You must be logged in to reply to this topic.