Not exactly a new tool but a recommendation: actually use the Posts feature in your Google Business Profile.
For my local clients (dentists, a gym, a couple of cafes) weekly posts + fresh photos correlate with more profile interactions every time. Offers and events posts get the most clicks.
Takes 10 minutes a week. Free. Most competitors in local niches don’t bother.
Agree 100%. For trades I also add a photo of every finished job with a short caption. Profile views went up noticeably for a roofer client once we started doing that consistently.
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