We have a travel site with around 2,000 city/route pages built from a template plus our own pricing data. They did great until last year, now about half have lost most of their traffic.
Is programmatic SEO done at this point or is it more about how thin each page is? Trying to figure out whether to prune or improve.
Not done, but the bar went up. The pages that survive for us have something the template can’t fake: real data that changes per page. If two city pages only differ by the city name, expect them to drop.