Back in 2017-2018 half the agencies I knew were setting up fake scholarship pages and emailing .edu financial aid offices. I haven’t seen anyone talk about it seriously in years.
A client just asked me if they should do one because a competitor still has like 60 .edu links from an old scholarship page. I know it got abused, but did the links actually stop counting, or did the universities just stop listing them?
Not planning to run one, just want to explain it properly to the client instead of saying “it’s old”.